Search is being rewritten. We help you write yourself in.
AIVX — officially Artificial Intelligence Visibility Exchange, Inc. — exists for one reason: to help service businesses become the answer AI search engines recommend. Not another listing. Not another link. The answer.
Three convictions behind everything we build.
The answer beats the ranking.
Millions of consumers ask ChatGPT, Gemini, Claude, and Perplexity for recommendations before they ever visit a website. Being ranked isn't enough anymore — being recommended is what wins customers.
Accountability beats retainers.
Most SEO agencies sell open-ended retainers that can take years to show results. We structure every engagement as a defined project with documented deliverables, milestone payments, and a performance guarantee backed by escrow.
Honesty beats hype.
No ethical agency can guarantee placement in any AI platform — and we'll tell you that upfront. What we guarantee is completion of every deliverable and accountability through our Performance Holdback structure.
Michael Schatz
Michael has been building and marketing businesses since 2002. He has founded or co-founded and sold six companies, including FranchisePrep.com, MyHuckleberry.com, and Conversioncraft, and has spent his career on SEO, paid search, website development, conversion optimization, and analytics.
He founded Protocol in 2014, a lead generation agency for mortgage, lending, and real estate professionals, and B-Line Capital in 2020, a private money brokerage for real estate investors. He started AIVX in 2026 to bring the AI visibility work he did for his own companies to other service businesses.
At AIVX he leads every engagement: AI Visibility Audits, structured data and entity work, authorship and expertise signals, and live testing across ChatGPT, Gemini, Claude, Perplexity, and Google AI Overviews. He is based in Kirkland, Washington, and studied at the University of Montana.
One strategy. Six disciplines.
Most SEO agencies are still optimizing exclusively for traditional search rankings. AIVX helps businesses prepare for the future of search by combining:
The result is a strategy designed to help your business become the answer — not simply another search result.
Work with a team that puts skin in the game.
Half of every engagement is held in escrow until agreed benchmarks are met. That's how confident we are in the process.